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LOUISIANA / ACT 502 (SB 386, 2026); LA. R.S. 51:1780.1–1780.5

FUTURE EFFECTIVE

Louisiana Data Privacy Act (LDPA) Reference Guide

Louisiana enacted the Data Privacy Act as Act 502 (SB 386), effective January 1, 2027. As of September 2026 its duties have not yet taken effect. Organizations can prepare their rights, notices and marketing controls now without labeling a current scan an LDPA violation. Louisiana Legislature: Act 502 / enrolled SB 386

The enacted coverage section uses three alternative triggers: annual gross revenue above $25 million; information of at least 75,000 consumers, households or devices in specified commercial activity; or at least 50% of annual revenue from sales of consumers’ personal information. These are alternatives under the statute, not one combined threshold. Louisiana Legislature: Act 502 / enrolled SB 386

What is the Louisiana Data Privacy Act?

The Louisiana Data Privacy Act will add consumer rights and controller and processor obligations in La. R.S. 51:1780.1–1780.5 on January 1, 2027. The enrolled act includes rights requests, targeted-advertising and sale opt-outs, privacy-notice requirements, assessments and Attorney General enforcement. Louisiana Legislature: Act 502 / enrolled SB 386

For a website, the standout preparation questions are the law’s three alternative coverage routes, its authorized-agent opt-out through browser or device settings when statutory conditions are met, and special notices if sensitive or biometric personal data is sold. The legal meaning of any tracking transfer still requires review. Louisiana Legislature: Act 502 / enrolled SB 386

Louisiana privacy law at a glance

FieldLouisiana rule
StatusEnacted; not in force as of September 28, 2026
Effective dateJanuary 1, 2027
Scope route AAnnual gross revenue exceeding $25 million
Scope route BSpecified commercial receipt, purchase, sale or sharing of personal information of at least 75,000 consumers, households or devices annually
Scope route CAt least 50% of annual revenue from selling consumers’ personal information
SaleMonetary or other valuable consideration, subject to statutory exceptions
Opt-out technologyAuthorized agents may use browser settings, extensions, device-wide settings or links, with verification conditions
Enforcement after effective dateAttorney General; transitional notice/cure process January 1–July 31, 2027
Scan statusPreparation today; no present LDPA violation conclusion
Key facts about Louisiana Data Privacy Act
Status
Enacted; not in force as of September 28, 2026
Effective date
January 1, 2027
Scope route A
Annual gross revenue exceeding $25 million
Scope route B
Specified commercial receipt, purchase, sale or sharing of personal information of at least 75,000 consumers, households or devices annually
Scope route C
At least 50% of annual revenue from selling consumers’ personal information
Sale
Monetary or other valuable consideration, subject to statutory exceptions
Opt-out technology
Authorized agents may use browser settings, extensions, device-wide settings or links, with verification conditions
Enforcement after effective date
Attorney General; transitional notice/cure process January 1–July 31, 2027
Scan status
Preparation today; no present LDPA violation conclusion

01 / FUTURE APPLICABILITY

Louisiana uses three alternative thresholds for doing-business entities.

Enacted R.S. 51:1780.2 applies to a person or entity doing business in Louisiana that satisfies at least one of three routes: gross annual revenue above $25 million; annual commercial buying, receiving, selling or sharing of personal information of 75,000 or more consumers, households or devices; or 50% or more of annual revenue from selling consumers’ personal information. The household and device wording should not be silently converted into a unique-person count. Louisiana Legislature: Act 502 / enrolled SB 386

The act also excludes state agencies, nonprofits, higher education and specified financial, health and other entities or data. A business should preserve the evidence for the applicable route and exceptions. A website scan cannot decide revenue, organizational status or the relationship between a device identifier and the statute’s information categories. Louisiana Legislature: Act 502 / enrolled SB 386

02 / FUTURE RIGHTS

Prepare requests, appeals and notices before the effective date.

The enacted act sets out rights for eligible Louisiana consumers to access, correct, delete, obtain eligible portable data and opt out of targeted advertising, sale and specified profiling. Controllers will need a reliable request and appeal process and notices describing categories, purposes and any sale-related third parties. Louisiana Legislature: Act 502 / enrolled SB 386

Act 502 separately calls for prominent notices with specific statutory wording if a controller sells sensitive personal data or biometric personal data. These requirements will become relevant when the law takes effect, and the underlying sale determination requires a legal and data-flow review rather than a tag-only verdict. Louisiana Legislature: Act 502 / enrolled SB 386

  1. Determine which of the three scope routes may apply.

  2. Map personal-information categories and third parties.

  3. Prepare rights and appeal intake.

  4. Review whether sensitive or biometric sale notices will be needed.

03 / WEBSITE TRACKING

A data flow can implicate sale or targeted advertising for different reasons.

The enacted sale definition includes an exchange for money or other valuable consideration with listed exceptions. Targeted advertising turns on selection based on a consumer’s activities over time and across nonaffiliated sites or apps, with exclusions for contextual, first-party and certain measurement activity. Record vendor purposes and agreements before classifying a pixel or server event. Louisiana Legislature: Act 502 / enrolled SB 386

The act provides for a controller that sells data or processes it for targeted advertising to clearly disclose that practice and how a consumer opts out. Test the consent choice, direct request and authorized-agent route against both browser-side tags and server-to-server calls, without issuing a present-day LDPA compliance verdict. Louisiana Legislature: Act 502 / enrolled SB 386

04 / AGENTS AND OPT-OUTS

Browser and device settings can carry an authorized-agent request.

Under the enacted rights process, a consumer may designate an authorized agent using a website link, browser setting or extension, or global setting on an electronic device to communicate an opt-out of sale, targeted advertising or both. A controller must comply with such a request when it can verify the consumer and the agent’s authority with commercially reasonable efforts, subject to the act’s conditions. Louisiana Legislature: Act 502 / enrolled SB 386

This is a nuanced agent mechanism, not proof that every possible GPC header must always be accepted without verification. Build a test that captures the signal, identity and authority decision where relevant, and the effect on downstream processing. Record any failure and have counsel decide the legal consequence when the act becomes effective. Louisiana Legislature: Act 502 / enrolled SB 386

05 / DATES AND ENFORCEMENT

A transitional cure process is scheduled for the first seven months.

Act 502 assigns enforcement to the Louisiana Attorney General and excludes private actions under the referenced unfair-trade provisions. It takes effect January 1, 2027. From January 1 through July 31, 2027, the enacted transitional provision specifies notice before an investigation and a 30-day opportunity to cure with written explanation, supporting documentation and policy changes as needed. Louisiana Legislature: Act 502 / enrolled SB 386

This temporary process is not an existing 2026 remedy or an indefinite cure guarantee. Track the dates, build remediation records and recheck whether later legislation or regulatory guidance changes the enacted text before publishing an updated checklist near enforcement. Louisiana Legislature: Act 502 / enrolled SB 386

06 / PREPARATION

Audit notice claims, agent signals and sensitive-data transfers.

First establish which alternative scope route may apply and which entity or data exemptions counsel identifies. Map data categories and actual or possible sale recipients, then review the special sensitive and biometric sale notices and controller-to-processor contracts in the enrolled act. Louisiana Legislature: Act 502 / enrolled SB 386

Engineering can test a direct opt-out and a supported browser or device agent signal, compare each with actual client and server events, and repair flows that do not reflect approved choices. Preserve a dated baseline, then retest near January 2027 and distinguish any obligations arising under laws already in force today. Louisiana Legislature: Act 502 / enrolled SB 386

  1. Apply the three alternative scope tests accurately.

  2. Assess sale and targeted advertising with contract and purpose evidence.

  3. Design the rights, agent and notice workflows.

  4. Scan, remediate and retest ahead of January 2027.

TECHNICAL VERIFICATION

How to document website tracking behavior.

Use separate browser sessions to compare the site’s initial behavior, its response to a direct opt-out, and its response to Global Privacy Control where relevant to your review. Record the page URL, test time, browser settings and exact choice made so the result can be reproduced.

Inspect cookies and network requests before and after each choice. Record which requests continue, their destinations and the controls involved. Browser evidence can help diagnose an implementation; it cannot establish statutory applicability, the legal purpose of every transfer or organization-wide compliance.

01

Choice state

Record the visitor preference sent for the test.

02

Network evidence

List scripts, cookies, platforms like Google Ads and Meta and timing after the choice.

03

Legal context

Give counsel the recipient, purpose and contractual facts.

04

Retest

Compare behavior after approved controls are changed.

FAQ

Louisiana privacy law questions.

When does Louisiana’s Data Privacy Act take effect?

Act 502 is scheduled to take effect January 1, 2027. As of September 28, 2026, its duties are not yet in force. Louisiana Legislature: Act 502 / enrolled SB 386

Does the Louisiana law require both $25 million revenue and 75,000 people?

No. The enacted scope offers three alternative routes: revenue above $25 million; specified commercial information activity involving at least 75,000 consumers, households or devices; or at least 50% of annual revenue from selling consumers’ personal information. Louisiana Legislature: Act 502 / enrolled SB 386

Does the 75,000 threshold count devices?

Yes. The enacted provision expressly mentions consumers, households or devices for the specified annual commercial information activity; its wording should not be reduced to a count of unique people. Louisiana Legislature: Act 502 / enrolled SB 386

What rights will eligible Louisiana consumers have?

The enacted rights include access, correction, deletion, eligible portability and opt-out of sale, targeted advertising and specified profiling, with an appeal process. Louisiana Legislature: Act 502 / enrolled SB 386

Can a browser setting act as an authorized opt-out agent?

The enrolled act permits an agent designated through a browser setting or extension, device-wide setting or website link for sale or targeted-advertising opt-outs, subject to verification and other statutory conditions. Louisiana Legislature: Act 502 / enrolled SB 386

Are special sensitive-data notices part of the act?

Yes. Act 502 provides specified notices when a controller sells sensitive personal data or biometric personal data. Counsel must classify the transfer and determine whether those future requirements apply. Louisiana Legislature: Act 502 / enrolled SB 386

Does the Attorney General have a cure period?

The enacted text provides a transitional notice and 30-day cure process from January 1 through July 31, 2027, with specified documentation and policy conditions; it is not a current 2026 protection. Louisiana Legislature: Act 502 / enrolled SB 386

Can a 2026 scan establish an LDPA violation?

No. The LDPA is not yet in force. A scan today can help test the site’s technical readiness and reveal mismatches for review.

PRIMARY SOURCES

Sources and editorial method.

The official enrolled Louisiana Act 502 (SB 386) supplies the scope, agent, notice and enforcement text. This guide uses the enacted wording and marks every LDPA obligation as future-effective as of the September 2026 review.

  1. Louisiana Legislature: Act 502 / enrolled SB 386
  2. Louisiana Legislature: SB 386 bill status

Prepared by Etalon Editorial Team. Last reviewed September 28, 2026. Material corrections may be sent to contact@etalondata.com.

SCOPE AND RESPONSIBILITY

A technical scan has defined limits.

Etalon is not a law firm and does not provide legal advice. A passing scan or certificate does not guarantee that an organization satisfies every legal obligation.

Technical testing records observable website behavior. Your legal and privacy team remains responsible for coverage, exclusions, classifications, notices, requests, sensitive data, children, contracts, assessments and governance. The LDPA is enacted but its obligations are not yet in force; a present scan cannot establish a violation of this future-effective law.

OPTIONAL SUPPORTING TOOL

Using Spectra in a technical review

Etalon Spectra compares network requests and cookies across isolated consent states to identify tracking that continues after a visitor opts out.

It can support the evidence-gathering process described in this guide. Findings describe tested website behavior and do not determine whether an organization complies with the law.